Brand Identity Design Services

New companies, as well as established brand, marketing, and creative teams, trust TDS to create or enhance their logo, visual identity, style guide, templates, and more. We base our designs on your marketing strategy, customer feedback, competitive intelligence, and more.

Purpose and Objectives of Brand Identity Design Design Creation

Branding design services begin with a clear purpose. The main objective is to effectively communicate the brand's values and essence. Our brand identity services ensure that the visual elements align with the brand's personality and resonate with the target audience. This helps to:

Establish Credibility

A consistent brand persona and identity foster trust.

Enhance Visibility

Unique designs help brands stand out.

Build Loyalty

A memorable identity increases the likelihood of customers returning.

Increase Business Value

Strong brands are often able to command higher prices.

Brand identity design services also help businesses forge a strong connection with their audience.

It provides customers with insight into what the brand stands for, its story, and its values. This emotional connection can foster long-lasting customer loyalty and brand advocacy.

Logo and Visual Identity

Logo design concepts, brand development, and visual identity creation.

Style Guide

We'll develop a new style guide for your brand, including logo usage, color palette, typography, and more.

UX/UI & Illustrations

We'll design a custom presentation template tailored to your brand.

Letterhead

We'll design a new letterhead that aligns with your brand identity.

Business Cards

Business card designs you'll be proud to hand out.

Desktop Web Design

Custom desktop-first designs, created from scratch or based on existing materials.

App Design

Custom app designs, created from scratch or based on existing materials.

Digital Graphics

We'll create stunning digital graphics, designed from scratch or based on your style guide or existing design.

Research and Strategy
Before any work begins, we want to understand the business landscape you operate within. This involves studying market trends, gathering insights on customer preferences, and analyzing competitors. This initial phase provides us with a robust foundation, helping our brand design services to align your subsequent designs with both market demands and your brand's core essence.
Conceptualization
With the insights from the first phase of our brand identity design services, our team of creative minds comes together to brainstorm. This phase is all about exploration, where we draft initial concepts, play with colors, typography, and visuals, and envision what the brand could look like in various scenarios.
Design Execution
Once the initial concepts are presented, we actively seek feedback to refine our designs. As part of our branding design services, we include iterative adjustments based on the insights we gather. We want the end result to not only look good but also resonate with the intended audience.
Implementation
Once the designs have been polished and finalized, we reach the real-world application phase of our brand identity design services. This isn't just about placing a logo on a website. Your new identity should be at every customer touchpoint, from business cards to digital ads and beyond. Our brand design services team makes sure that your new identity seamlessly integrates across various mediums, maintaining consistency and reinforcing brand recognition.
This process as part of our brand design services ensures that every piece of the brand’s identity, from the logo to the style guide, aligns with your brand's objectives.
PORTFOLIO

Take a look at some of our Brand Identity work

Graphic Design

Graphic designs for day-to-day marketing needs.
$1599
PER MONTH
  • Banner Ads
  • Clothing & Merchandise Design
  • Logo Design
  • Packaging & Label
  • Blog Graphics
  • Any other graphics

TDS is a tech-enabled company, developing its own proprietary software to brief, manage, and coordinate a high-volume of design projects, making it possible to keep pace with teams at Amazon, Puma, Facebook, and more.

Learn how TDS can revolutionize the way your organization gets design work done. Book a call today.
Fixed Monthly Rate
Unlimited Requests
Unlimited Revisions
Same-day Delivery
Professional Designers
Designer Match
CASES

Projects we take pride in

FAQs

Branding is the process of creating a distinct image and identity for a business in the consumers' minds. It involves the use of elements like logos, colors and typography to convey a company's values, message, and offerings. One of the goals of brand identity services is to differentiate a company from its competitors so that when consumers think of a particular product or service, they think of your business first.
To develop an effective identity, it's essential to understand the business's goals, target audience, values, competitors, and the message they want to convey. This information helps the team providing branding design services to create a visual representation that accurately reflects the brand.

An agency that provides branding and identity design services offers both expertise and an outsider's perspective, which can sometimes be invaluable. They can identify gaps, opportunities, and areas of improvement that internal teams might overlook. Partnering with an agency can save time, reduce errors, and result in a more polished and effective corporate identity.

At TDS we can help you create an identity that aligns with your goals and keeps your brand consistent across all platforms. Our team also stays updated on the latest trends and consumer behavior, so that your brand remains relevant and attractive.